Services: Film Production
Release Date: September 2018
Menskopp is a Swedish menstrual care company with the goal to improve menstrual care for women all over the world. They started in 2014 and they pride themselves for producing high quality menstrual care products in Sweden, to make sure the best working conditions throughout the whole production line.
Menskopp are looking to expand internationally, having already entered European markets, they are now targeting the US market. As a result, they needed to raise funds to successfully enter the US market.
Consequently, Menskopp decided to start a crowdfunding campaign offering the chance for their customers to own a part of the company.
Furthermore, they did not want to use popular crowdfunding platforms to help them with this campaign, therefore creating another challenge of getting the reach.
To get more reach and to express their message in the clearest way, they knew they needed a professional crowdfunding film to help their campaign.
We partnered with a Swedish social media influencer to create this crowdfunding film which clearly tells their message, their core values and why the company started in the first place. In addition to the details of their crowdfunding campaign.
This film was used on their website and used for social media advertising campaigns which targeted their current customers all over Europe, who are already dedicated to Menskopp and who would be interested in owning a part of the company.
As a result, the film was viewed over 300,000 times, and helped Menskopp raise over 7 million Swedish kronor.